Portfolio · 120+ music videos · ~1B views worldwide

Twenty-five years
behind the lens.

Story-first visual work for artists, labels, and brands — music videos, brand films, documentaries. Built on long-term trust and consistent delivery.

By the numbers
  • 25+
    Years on the lens
  • 120+
    Music videos produced
  • 3
    Dove Award nominations
  • 5P · 3G
    Platinum & Gold certifications
  • ~1B
    Views worldwide
  • 1,000+
    Top-tier pieces directed
About
Spend twenty-five years watching the other side of the lens and you start to see what actually lasts.
Peter John — Founder & Director
The story

Peter John is a creative producer and director with 25+ years leading story-first visual work across campaigns, performance-driven content, and documentary-style narratives. He founded and led Epik Films for over two decades before launching Cine Artistlabs in 2026.

Known for building clear creative vision, aligning stakeholders, and delivering high craft across fast-moving productions — 120+ music videos, 3 Dove Award nominations, 5 Platinum and 3 Gold certified projects, nearly 1B views worldwide.

Long-term collaborations with Morgan Evans, Simple Plan, Brad Cox, Planetshakers, The Paper Kites, Bliss n Eso, Kita Alexander, New Empire and Blackflag Brewery.

Based in Carlsbad, California on an O-1 visa — splitting time between the US, the Sunshine Coast, and Melbourne.

Selected work

Music videos, brand films, documentaries.

A curated cut of recent and signature pieces. Click any tile to watch.

Capabilities

Three disciplines. One craft.

01 Since 2000

Producing

  • Creative development — briefs to concepts to treatments to execution
  • Budgeting, scheduling, crewing, vendors, logistics, risk
  • On-set leadership — calm communication, problem-solving, performance-first
  • Post supervision — edit guidance, sound design, final delivery
  • Fast-paced environments where speed and quality must coexist
02 25+ years

Creative Direction

  • Define and elevate creative vision across brand storytelling and campaigns
  • Translate product truths into emotionally resonant concepts
  • Lead end-to-end — direction, producing, on-set, post supervision
  • Partner cross-functionally with marketing, brand, social, experiential
  • Maintain world-class craft across edit, sound, pacing, visual language
03 2012–2026

Training & Workshops

  • Online masterclass series — Creative Live, 2026
  • Four-night Australia tour — Brisbane, Sydney, Adelaide, Melbourne, June 2026
  • RED Digital Cinema workshop facilitator
  • Csalt Media full-year masterclass — online + 5 onsite projects across 3 countries
  • Mentor and teach volunteers, interns, and emerging filmmakers
Consulting & training

Where I've taught.

  1. 2026

    Creative Live

    Online training masterclass series — building craft for the next generation of music-video and brand-film makers.

  2. 2026

    Cine Artistlabs Music Video Tour

    Four-night Australian intensive across Brisbane, Sydney, Adelaide, and Melbourne. Presented with RED Digital Cinema, Creative Live, and Zoom Audio.

  3. 2019

    RED Digital Cinema Workshops

    Full-day workshop on a high-stakes 10-camera live concert shoot at Hisense Arena, Melbourne. Hands-on with RED cameras and backstage live-production access.

  4. 2019

    Csalt Media

    Media course development plus creative and production mentorship through a full-year online + five-onsite-project masterclass across three countries.

  5. 2012–2026

    Workshops & training

    Fourteen years of in-person and online workshops for creatives, churches, students, and production teams across the US, Australia, and Asia.

Tools & credentials

The kit.

  • O-1 visa (USA)
    Extraordinary ability
  • RED Digital Cinema
    Camera trainer · ambassador
  • Zoom Audio
    Ambassador
  • DaVinci Resolve
    Advanced — edit, sound, color
  • Adobe Premiere Pro
    Advanced editor
  • Adobe After Effects
    Motion graphics & compositing
  • ElevenLabs AI
    Advanced voiceover workflows
  • Notion
    Database & systems design
  • 30,000+ hours
    Editing & post-production
  • Diploma of Video Production
    Box Hill Institute, Victoria · 2001
  • Morgan Evans
  • Simple Plan
  • The Paper Kites
  • Planetshakers
  • Brad Cox
  • New Empire
  • Kita Alexander
  • Randy Houser
  • Chase Rice
  • Lisa Simone
  • Michael Paynter
Now booking — 2026

Have a story worth telling?

Producing, directing, and consulting bookings open for 2026. Tell me about your project.